Skip to content

BlogWittypen

Content, strategy, and growth — from operators

Practical writing on content strategy, SEO, AEO, and brand authority. No hype, no listicles without context — just what works, argued by the people running the programs.

5 Benefits of Guest Blogging & Ways To Find Guest Post Sites

The importance of blog writing and article writing in content marketing is ever-increasing. It is impossible to craft an effective SEO strategy without blogs because of their role in drawing web traffic through relevant keywords. Guest blogging is getting a lot of attention in recent times. Guest posts take traditional article writing a step further. […]

Anshul Motwani
Read

Know How You Can Improve Content Marketing for Gen Z Audiences

First things first, how is this blog relevant to you? Content marketing is getting a lot of attention lately. Many companies are focusing on creating quality content. Gen Z should focus more on content marketing as it can help in the long run. B2C Brands, read if: B2B Brands, read if: Let’s start. Gone are […]

Anshul Motwani
Read

How to Create a Content Strategy That Drives Traffic: A Comprehensive Guide

Building a content strategy is just as important as having an online presence. As a marketer, if your strategy is right, you will be on track to achieve your traffic goals. So, do you have an action plan in place? Which methods and strategies do you plan to employ for a good amount of organic […]

WittyPen
Read

How Agencies Should Sell Content Marketing To Clients

Having worked day and night in the content industry, I can tell you one thing for sure – Content promises to be huge as we move ahead. Today, in almost any kind of marketing, content is an essential. I am not denying the importance of traditional marketing tools though. But let’s face it – they […]

Anshul Motwani
Read

5 Simple Tips to Get You Started on Twitter Marketing

Originally a platform for individuals to share quick thoughts, Twitter (now rebranded as “X”) has evolved into a potent marketing tool that enables brands to engage with their audience effectively. With 217 million monetizable daily users, it’s clear why many companies continue to leverage Twitter for marketing purposes. However, merely tweeting sporadically about popular topics […]

Anukrati Mehta
Read

How Brands Use Customer Reviews to Boost Their Content Strategy?

Last Updated: 04-02-2020 You have seen something amazing online and want to buy it. But before you do that, you automatically click on the customer reviews for the product and start reading through them. This scenario must be immensely familiar to you. While buying something online, we often look at the product reviews. And why […]

Shreya Srivastava
Read

Build a content program that compounds

One strategy. Search, AEO, and brand — run together.