Skip to content

BlogWittypen

Content, strategy, and growth — from operators

Practical writing on content strategy, SEO, AEO, and brand authority. No hype, no listicles without context — just what works, argued by the people running the programs.

Top 9 fintech businesses for content marketing in India

Popularity of Fintech Content Marketing in India Fintech Businesses are under immense pressure to stand out from their competitors while also promoting themselves as a brand, with the aid of traditional trust-building measures. Content marketing has emerged as a tried and tested strategy to increase the consumer base, boost customer acquisition, and promote the demand […]

Anshul Motwani
Read

How to Build Traction and Generate Leads for Fintech Business Through Content Marketing?

Fintech- combines payments, finance and banking; one of the most balanced industries for the disruption that has arrived at early mass acceptance. Fintech industry is on a booming side with a focus on placing the customers on top. There has been this ease of depositing cheques while commuting and managing finance portfolio on the go, Communication […]

Shreya Srivastava
Read

Does Your Content Strategy convert Visitors to Customers

“Let’s meet again for a coffee.” “Yeah, sure. Great idea!” “Friday night, then?” “Sure, let’s keep it on Friday.” Does this conversation seem like taken from one of your last meetings? If yes, the person is already interested in you and wants to take it ahead. Well, the world works like that. You meet people, […]

WittyPen
Read

How to Write Catchy Headlines to Drive Engagement & Conversion

Whether it is a blog or a landing page or a listicle, the headline serves as the face of any content. This make it very important to know how to write catchy headlines that can drive engagement. Content experts firmly believe that headline is the most critical element of your marketing copy. The saying “first […]

Shreya Srivastava
Read

Keep an eye on the Content Marketing Trends of 2018

Technology evolves and so does the content marketing industry. Content marketers around the globe are working hard on creating unique content every year. According to the 2017 benchmarks and trends report from CMI, more than 60% of the B2B marketers reported that their content marketing strategies are more effective than the previous year.  In this […]

Shreya Srivastava
Read

Do you lack design skills or resources? Here is what you should do

Are you a content marketer who constantly frets about the lack of design resources in your company? If yes, then your problem is not a new one. This is the elephant in the room that we all really need to talk about. Design resources or design skills are expensive and most often not easy to […]

Shreya Srivastava
Read

Build a content program that compounds

One strategy. Search, AEO, and brand — run together.