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Scaling Organic Growth for Hurix Digital & KITABOO with High-Impact Content

Hurix Digital is a global leader in AI-powered EdTech, digital learning, and content transformation solutions, serving education, publishing, and enterprise clients worldwide.

3,500+

Content pieces delivered

200+

Projects completed

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Overview

Hurix Digital is a global leader in AI-powered EdTech, digital learning, and content transformation solutions, serving education, publishing, and enterprise clients worldwide.

KITABOO, their flagship digital textbook platform, enables publishers and institutions to create, enhance, and distribute interactive content and eBooks at scale.

Problem

1

Driving sustained organic growth for two distinct but complementary brands, each with unique audiences and rapidly evolving product offerings.

2

Refreshing legacy blog content to meet modern SEO standards while also scaling new content production to support ongoing innovation and business objectives.

3

Maintaining consistency and authority across a high volume of educational, technical, and product-focused content.

Solution

1

Partnered with Hurix Digital and KITABOO's teams to deeply understand their content goals, product updates, and target markets.

2

Delivered a robust content strategy that balanced new blog creation with systematic content refreshes, aligning every piece with the latest SEO best practices and search intent.

3

Built a scalable workflow to handle both brands' diverse needs, ensuring technical accuracy, topical authority, and brand consistency.

4

Produced over 3,500 content pieces across 200+ projects, including educational resources, product guides, industry insights, and case studies.

5

Supported ongoing organic traffic growth, improved search rankings, and reinforced both brands' positions as leaders in digital learning and publishing.

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"Wittypen is a very reliable partner for anyone looking to elevate their content marketing game. The articles they have written for us fetch 20K+ organic traffic every month. The team is super talented and great to work with."
Praburam Srinivasan, ClickUp

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